The hottest North heavy industry takes high-end pr

Northern heavy industry: using high-end products to attack emerging markets is popular

Northern heavy industry: using high-end products to attack emerging markets is popular

China Construction machinery information

Guide: on April 28, northern Heavy Industry Group Co., Ltd. signed a supply contract for complete sets of equipment for a 3000 ton cement production line with a daily output of 38.77 million US dollars with Brazil Maire company. Since this year, there have been many good things in the development of the northern heavy industry market: winning the order contract for the double in and double out pulverizer of Vietnam lilama company

on April 28, North Heavy Industry Group Co., Ltd. signed a supply contract for complete sets of equipment for a cement production line with a daily output of 3000 tons with the Brazilian Mayr company, with a total contract amount of 38.77 million US dollars

this year 8. Digital display resolution: since 0.1 ℃, the development of northern heavy industry market has been good: won the order contract for double inlet and double outlet coal mill of Vietnam lilama company, with the amount of US $21.58 million; Won the order contract for belt conveyor of JSW blast furnace conveying system in India, amounting to US $11.6 million. In Vietnam and India, they won one order contract after another. In these contracts, emerging economies account for a large proportion of orders, and there are more orders for high-end complete sets of equipment products

the international financial crisis has brought great impact to the international major equipment market. Many equipment manufacturing enterprises suffer from the sharp decline in traditional market demand, termination of contracts and delay in payment collection. NORINCO lost 3billion Yuan due to the suspension of the on hand order contract due to the suspension of the project alone

sail against the current, and if you don't advance, you will fall back. As a rising Chinese equipment enterprise, you need to do something solid and hard, improve the international competitiveness of the enterprise, and break a development path under the background of the international financial crisis! This is the creed of Geng Hongchen, chairman and general manager of northern heavy industry, who is now running the enterprise. It is also the overall strategy of northern heavy industry to cope with the impact of the international financial crisis and speed up the development of the enterprise

seek development opportunities in the adjustment of the international economic order. North heavy industry first adjusted the direction of product development. They take "high-end and complete sets" as the foothold of product structure adjustment, speed up the development of a number of international cutting-edge new products with good market prospects, focus on the development of complete sets of products and complete sets of integration capabilities, and use complete sets of products to drive the growth of economic scale and the improvement of efficiency. At the same time, they adjusted the direction of international market development, taking the market development of emerging economies as the main direction to grow to emerging markets

to develop "high-end complete sets" of major equipment products, enterprises need to integrate and improve their technological innovation capabilities. While strengthening the original two national technology centers, NORINCO has established a national shield machine test center, and has cooperated with 11 universities and research institutes, including Tianjin University, Zhejiang University, Shenyang Institute of automation, Chinese Academy of Sciences, Wuhan Institute of geotechnical engineering, Chinese Academy of Sciences, to accelerate the development of core technologies that help customers maintain industry leadership through continuous innovation and have independent intellectual property rights

at present, NORINCO has developed nearly 100 new technologies, and the complete product capacity has been expanded to the fields of metallurgical steel rolling, large-scale fully mechanized mining, cement, crushing and grinding, environmental protection, mine beneficiation, large-scale open-pit mines, medium density boards, bulk material handling and transportation, and cutting-edge military industry. North heavy industry, an old state-owned enterprise that used to "live on traditional products", has now turned into a "sophisticated" major equipment manufacturer

nowadays, northern heavy industry is becoming more and more popular in the international market. Signed a procurement contract for the design and manufacture of professional transportation fixtures for Airbus A350XWB wide body aircraft with Airbus. The first batch of host equipment of Ethiopia national cement plant (nc-sc) general contracting project began to be shipped, and the domestic shield machines sold to the Middle East for the first time were shipped in northern heavy industry. At present, North heavy industry products have been settled in 30328 building sound insulation countries such as the United States, Australia, South Korea, Japan, and a number of complete product order contracts are under negotiation

in the first quarter, the order volume of northern heavy industry was 3.5 billion yuan, an increase of 10% year-on-year; Among them, the order volume of complete sets of products was 1.3 billion yuan, accounting for 40% of the total order volume, with a year-on-year increase of 12.3 percentage points. The export delivery value reached US $60million, a year-on-year increase of 15%